Pursuit Boats - Blog

The Pursuit Boats merch store has been restocked!

Written by Pursuit Boats | May 28, 2026 4:28:22 PM

The official Pursuit Boats store has been restocked with a wide range of fantastic new gear, so it's easier - and more stylish - than ever before to show the world your love for your Pursuit Boat and the Pursuit lifestyle.

In this blog, we are thrilled to highlight some of our favorite new items. We hope that you love them as much as we do! Remember, everything you will see in this article is available to order right now, with secure shipping straight to your door, anywhere in the US. Alright, let's jump into it!

 

HUK Tees for Girls and Guys

 

In collaboration with HUK Fishing, Pursuit Boats is proud to offer a pair of stylish, comfortable and cool HUK tees for both men and women.

Made from 100% polyester, these quick-dry shirts offer excellent moisture management as well as UPF 50 protection from the sun.

Order the ladies' tee here, and order the men's tee here.

 

 

Unisex Tech Hoodies with Pursuit Boat Model prints

 

We are SUPER excited about these new hoodie tees. Manufactured from a polyester & spandex fabric, they are light and breathable, with airy PrimoLite mesh for superior moisture-management properties.

One of the best features is their UPF 30+ sun protection matched with a high-precision cut, allowing for a comfortable fit that is more typical of activewear than something you'd take fishing, and with built-in sun protection. What more could you ask for in your boating gear? We literally thought of everything. You're welcome. But wait, there's more.

If you click the 'Model Designator' drop down menu, you can customize your hoodie with the exact Pursuit model you own, which adds both the model name and a smart line drawing of your boat to the back of the hoodie. Just like those superyacht crew tees. Nice.

These hoodies are available in your choice of five colours and in various sizes, for only $95 each including your custom printing. Order yours here.

 

 

New Headwear

In the headwear category, we've got three new arrivals that are ready to make a splash on your boat this summer.

 

The Harrison Cap

For the guys, we've introduced the new Harrison Cap. Hailing from Imperial caps, the Harrison is manufactured from 100% recycled polyester performance fabric, offering moisture-management properties to keep you cool and dry. It features a retro-inspired rope detail wrapping around the front, above the pre-curved visor, while navy blue Pursuit Boats branding stands boldly out against the crisp white fabric. A snapback closure is around the back to ensure a comfy fit for every head. Get your Harrison Cap for $30 here.

 

 

For the ladies: The Corral Cap

As always, we have not left the ladies out. Made from 100% recycled polyester in a cool lilac purple , the Corral Cap is here for all of our female fans. It features a similar overall look and feel to the Harrison Cap, boasting a pretty pink and mint green rope running across the top of the visor. Silver-grey Pursuit Boats branding finishes off an understated, elegant hat. The Corral cap is available for order now at only $28.

 

The Richardson Laser Performance Cap

These have been instant best-seller. The Richardson Laser Performance cap boasts a structured design consisting of five panels above a precurved bill. Both the front and back panels are laser-perforated for enhanced airflow.

Similarly to the Harrison and Corral caps, the Richardson Laser cap has a paracord rope laid over the cap, above the bill. It's a neat extra detail. The metal eyelets feature an anti-corrosion coating, while inside, a Stay-Dri sweatband is built-in for incredible moisture management. An adjustable snapback closure ensures a comfy fit every time.

Best of all is you can customize your cap with embroidery of your specific Pursuit model. Simply select your model from the 'Model Designator' drop down menu when placing your order, and your cap will arrive personalized just for you and your boat. Get yours here.

 

All-New Outdoor Lifestyle Products

Our store is not just about apparel. Our team has hand-picked a variety of carefully curated products that we have custom branded for Pursuit Boats, ensuring you can rep Pursuit wherever you go. Here are some highlights from our lifestyle products category:

Pursuit Boats Beanbag Chair

The seating on your Pursuit is already some of the best in the industry, but sometimes you just need an extra seat - or a seat where one isn't installed already. For those instances, one of our most exciting new products is this genuinely epic Pursuit Boats beanbag chair. Made in Florida in the USA, this super comfy chair is 'salt water proof', having been specifically engineered to endure wet, corrosive environments. It features very thick, robust vinyl, industrial-grade stitching and a high-quality zipper. Get comfy wherever you may be with the Pursuit Boats Beanbag chair, yours for only $160.

 

Peshtemal Turkish Towel

Did you know that Turkish cotton is prized for its incredible balance of luxurious softness, high-absorbency and fast-drying durability? It's true. The way it achieves this is because Turkish cotton has long, thin fibers which means fewer joins are needed to create threads, resulting in a fabric that is not only stronger, but smoother, and more robust as well.

But you don't have to just take our word for it, because now you can own your very own Turkish cotton towel! Our new Peshtemal Turkish towel, made from 100% Turkish cotton, is the ideal opportunity to own one of the world's finest towel experiences. And hey, if you're not swimming, you can wear it as a shawl or even throw it over yourself as a light blankie for a sneaky afternoon nap. With this much luxury and that many uses, why wouldn't you want one? Order yours now for $35.

 

 

Vineyard Vines Tote Bag

Let's face it - everyone loves a well-made canvas tote! They're just so convenient, quick, and easy. And this one by Vineyard Vines is one of the finest in the category. Made in the USA from 100% cotton canvas, this tote's strong, sturdy canvas body features a water-resistant bottom and interior, double canvas handles, and a single interior pocket.

All of that is impressive, but just look at this thing. It's beautiful and so elegant! It'll be equally at home on a beach picnic, at a dinner party, or at the gym.

As you know, good things come to those who wait. Accordingly, these are made-to-order, with a 7-10 working day production lead time. So the sooner you get your order in, the sooner you can get your hands on this stunning new tote. Order yours for $106 each.

 

 

Pursuit Boats Navy Outdoor Pillow

Have you ever wondered if your boat misses you, too? We know you certainly miss your boat when you aren't on board her. Now you can hug an image of your Pursuit wherever you are! Customizable to match your specific Pursuit Boats model with a beautiful elevation line drawing of your boat, this pillow is the perfect sleep time companion for those afternoon naps when you can't be physically near your boat. Of course, this large pillow also works perfectly fine for when you ARE onboard your Pursuit and just need some extra cushioning! With an overall dimension of 13"x20", there is plenty of cushion to go around.

Get yours for only $95 per cushion.

 

 

Manta Racks: Paddle & Surf Board Carriers

Transport and store two paddleboards or four surfboards with a super convenient set of Pursuit Boats branded Manta S2 Paddleboard Racks.

Bonus: Manta Racks don't require any installation! They simply slot into your existing fishing rod holders. Made from salt-sealed, powder coated aluminum, Starboard, and stainless steel, Manta Racks are designed to handle everything the sea throws at your boat. Their EVA Foam padding provides optimal cushioning for your boards as well, preventing damage to your expensive gear while under way.

The Manta S2 Rack System also rotates and locks every 22.5 degrees, ensuring that your boards are held parallel with your boat's gunwale, preserving your side deck space and ensuring your boat's dimensions remain unchanged for easy docking and maneuvering.

Invest in a set of Manta S2 Paddleboard Racks for $929

 

The Pursuit Store is Waiting to Gear you Up for Summer

With Summer on the way, this is the perfect time to get geared up with your favorite Pursuit Boats essentials. From headwear and clothing to accessories and boating gear, the Pursuit Store has it all and is ready to ship it to your door anywhere in the US. Start shopping here. We're standing by to pack your order!